About Us | Life Science Specialists & Scientific Solutions
Accelerating Discovery: Supporting Life Science Discovery across Australia & New Zealand
We help researchers access trusted products, technical expertise and application support for cell biology, translational research and bioprocessing.
Who We Are
In Vitro Technologies Life Sciences supports researchers across Australia and New Zealand with trusted products, technical expertise and workflow solutions for life science research.
Working with leading global suppliers, we provide cells, reagents, consumables and laboratory technologies across areas including cell biology, translational research, drug discovery and bioprocessing. Our team partners with researchers to deliver responsive local support and practical scientific expertise that helps accelerate discovery.
Why Researchers Choose Us
- Local ANZ support
- Scientific and technical expertise
- Trusted global brands
- End-to-end workflow support
- Equipment and application support
What We Support
- Cell culture
- Cell analysis
- Immunoassays
- Protein analysis
- Bioprocessing
- Sample storage
- Lab equipment and services
Partner With a Team That Delivers
We’re committed to building lasting relationships through expertise, reliability, and results that matter.
Meet the Team
Sanjeev Alfred
Divisional Manager – Life Sciences & Diagnostics
Sanjeev leads the Life Sciences and Diagnostics division at In Vitro Technologies across Australia and New Zealand, driving strategy, commercial growth, and capability development. With 18+ years of experience in life sciences, diagnostics, and healthcare, he has held senior leadership roles at Haemokinesis, Bio-Rad Laboratories, Thermo Fisher Scientific, and Roche Diagnostics. He holds a PhD in Biological Sciences and an Executive MBA.
E: sanjeev.alfred@invitro.com.au
M: 0408 819 139
Frances Casamento
Facility Equipment Manager
Frances is Facility Equipment Manager at In Vitro Technologies, bringing decades of scientific and technical expertise to the business since 1997. She leads key equipment portfolios, including IC Biomedical and Nuaire, supporting life science facilities across Australia. Frances holds advanced qualifications in pathology and medical science, with published research in prenatal screening and transplantation biology.
E: Frances.Casamento@invitro.com.au
P: 0421 585 840
Jessica Leow
Life Science Business Manager
Jessica is the Business Manager for our Life Sciences Team, leading the sales team with a focus on customer relationships, growth, and customer success. She brings a strong commercial background, award-winning sales experience, and a passion for exceptional service and technical support.
Jessica holds a Master of Biotechnology from the Australian National University and has research experience in biochemistry, molecular diagnostics, and developmental biology. Outside of work, she enjoys gardening and hiking across Victoria.
E: jessica.leow@invitro.com.au
M: 0499 352 948
Rehen Paul
Scientific Marketing Manager
Rehen leads strategic marketing for our Life Science division, delivering scientifically accurate campaigns and content that connect with researchers, laboratories and life science professionals. Since joining In Vitro Technologies in 2017, he has played a key role in strengthening our brand and market presence through data-driven strategy and close collaboration with product teams.
Rehen completed postgraduate studies in Biotechnology and Bioinformatics at La Trobe University, with research focused on novel inhibitors for necroptotic regulators and brings expertise in molecular biology, cell biology and biochemistry.
E: rehen.paul@invitro.com.au
P: 0401 243 440
Cher-Lynn Soh
Product Manager - 3D cell culture and Protein analysis
Cher-Lynn is Product Manager for our 3D Cell Culture and Protein Analysis portfolios, bringing a strong research background and hands-on life science expertise. She completed her PhD at the University of Adelaide, where her research focused on insulin growth factor (IGF) signalling pathways in cancer.
With industry experience in biomarker analysis, tissue imaging, and single-cell technologies, Cher-Lynn is passionate about helping researchers find the right solutions to support their scientific goals.
E: cher-lynn.soh@invitro.com.au
M: 0459 908 705
Dr Sara Sadeghipour
Product Manager – Bioprocess ANZ
Sara is the Product Manager for our Bioprocess portfolio across ANZ, supporting customers with technical expertise and bioprocess solutions across a range of leading brands and technologies. She is passionate about delivering exceptional technical support and helping customers achieve successful outcomes.
Sara holds a PhD from the University of Sydney, where her research focused on enterovirus 71 (EV71) and therapeutic vaccine development. She also brings research experience from the Heart Research Institute and Monash University, with expertise in virology, cell therapeutics, and stem cell research.
Katelyn Meier
Product Manager – VIC/TAS
Katelyn completed a Bachelor of Biomedical Science followed by honours at Deakin University where she focused on the regulation of gene expression in breast cancer cells.
Katelyn became part of the In Vitro Technologies team in 2017 as a Life Science Support Specialist and provided scientific as well as technical support to the consumables portfolio across Australia. She is now a Territory Manager and supports the needs of researchers across Victoria and Tasmania.
e: Katelyn.Meier@invitro.com.au
p: 0407 853 359
Jeremy Hill
Equipment Specialist & Engineer - WA/SA
Jeremy joined In Vitro Technologies in September 2018 as Service engineer for Infection control and Scientific divisions, then recently taking on the challenge of the Equipment specialist in August 2021, whilst keeping the service aspect of his role for Scientific Division
Jeremy comes from a strong background of service engineering within the medical and bio- pharma industries traveling globally as a service engineer
After having worked on all seven continents across the globe, Jeremy settled in Western Australia back in 2008 and has quickly made Perth his home
e: jeremy.hill@invitro.com.au
p: 0432 075 969
Dr. Rocio Jimenez-Martinez
Territory Manager - QLD
Rocio completed a Degree in Dental Surgery and a Master’s degree in Dental Science at Autonomous University of Mexico State. She also completed her PhD in Immunology at QIMR Berghofer Medical Research Institute-Griffith University. Her research focused in the screening, identification, testing and synthesis of compounds that enhance human immune function.
After completing her studies, she undertook a temporary position as a research officer at QIMR. She has recently joined the company as life sciences territory manager QLD.
e: Rocio.Jimenez-Martinez@invitro.com.au
p: 07 3219 0022
Chris Mintoff
Life Science Territory Manager - VIC
Chris has completed an MPhil in Medicine (Cancer Research) from the University of Melbourne, where his research focused on investigating the biological heritability of melanoma metastasis patterns using patient-derived xenografting. Following his academic pursuits, he gained further practical experience in breast cancer research before transitioning to lab management. His career in life sciences, research & development and management has been diverse, reflecting a commitment to advancing medical science. Recently, he joined In Vitro as a Life Science Territory Manager, where he continues to leverage his expertise to drive innovation and support scientific progress.
e: chris.mintoff@invitro.com.au
p: 03 9771 3700
Dr. Vy Pham
Life Science Support Specialist - Team Leader
Vy is the Team Leader for our Life Science Support team, providing scientific and technical support to researchers across Australia. Since joining In Vitro Technologies in 2021 as a Life Science Support Specialist, she has supported customers with expert guidance across a broad range of life science applications and technologies.
Vy holds a PhD from Swinburne University of Technology, where she researched interactions between mammalian cells, infectious microorganisms, and nanostructured materials. She later conducted postdoctoral research in polymer science and vaccine delivery, building expertise in cell culture, imaging, polymer formulations and nanomaterial characterisation.
E: vy.pham@invitro.com.au
P: 03 9771 3700
Rupal Pichholiya
Life Science Support Specialist
Rupal Pichholiya is a recent graduate with Master of Biotechnology from Monash University.Rupal also participated in market analysis and healthcare administration work.
Working both in the laboratory and on the desk Rupal is confident to take diverse roles. With experience in dealing with customers and clients and resolving their issues. Her role at In Vitro Technologies, is to assist the Life Science Team as a Support Specialist and contribute towards day-to-day tasks.
e: rupal.pichholiya@invitro.com.au
p: 03 9771 3700
Merina Perera
Life Science Support eCommerce Specialist
Merina completed a Masters in Professional Computing at Swinburne University of Technology. Her role is to provide support to ecommerce portal users as well as to provide the general support to Life Science Team
Merina is committed to providing excellent customer service to our life science customers.
e: merina.perera@invitro.com.au
p: 03 9771 3700